Email Campaign Manager Responsibilities:
Manage all aspects of coordinating, building, executing and tracking campaigns as requested by email program managers.
Establish and manage email campaign management processes and training.
Coordinate campaign management calendaring and scheduling.
Manage and adjust campaigns to adhere to global contact management rules.
Provide email campaign QA.
Manage end user and outsourcing vendor relationship for all executions.
Provide standard email metrics and campaign performance reporting.
Manage execution of ongoing communications to our existing customers.
Work with segmentation managers to manage list quality and export to email vendor.
Manage reporting & analytics for each email campaign including but not limited to open rates, CTR, bounce rate, & overall program ROI.
Manage a positive working relationship with external email vendor and utilize the OneView self serve tool for all email requests. Experience: The best candidates for this role will have multiple years of e-mail or other online marketing experience, ideally for B2B marketing. Must have knowledge of e-mail best practices and can intelligently discuss how to improve e-mail marketing. Must have previously demonstrated skills in managing complex processes with multiple business owners while making tradeoffs against business priorities. Strong organizational skills/data analysis skills/detail oriented. Must have experience working with HTML & Text content; Excel and Powerpoint skills are preferred. Demonstrated ability to work with global technology and business teams. To Apply to this job go to http://www.GadBall.com or click here